diff --git a/_layouts/default.html b/_layouts/default.html
index 55ed9375..6685fa4c 100644
--- a/_layouts/default.html
+++ b/_layouts/default.html
@@ -174,5 +174,12 @@
         <p>A <a href="https://github.com/danleech/simple-icons/blob/master/LICENSE.md">CC0</a> project maintained by <a href="https://twitter.com/bathtype">Dan&nbsp;Leech</a>.</p>
         <p>Use <a href="https://github.com/danleech/simple-icons">GitHub</a> for requests, corrections and contributions.</p>
     </footer>
+    <script>
+        (function(i,s,o,g,r,a,m){i['GoogleAnalyticsObject']=r;i[r]=i[r]||function(){
+            (i[r].q=i[r].q||[]).push(arguments)},i[r].l=1*new Date();a=s.createElement(o),m=s.getElementsByTagName(o)[0];a.async=1;a.src=g;m.parentNode.insertBefore(a,m)
+        })(window,document,'script','https://www.google-analytics.com/analytics.js','ga');
+        ga('create', 'UA-97917186-1', 'auto');
+        ga('send', 'pageview');
+    </script>
 </body>
 </html>